Here's the final composition that I've created for use on our box, bag and label. The aim was to choose some of the most important points of the narrative and to put them in a more concise layout, rather than having 6+ illustrations filling the bag area. With this potentially being of the consumers first 'points of entry' into the DECE story, I and the group knew that a more concise narrative, almost a teaser, would be most effective in gaining attention. Lauren will be coupling this with a message to visit the DECE website to learn about the story, as well as adding graphic branding to the reverse of the bag/box.
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